HiveTracks
HiveTracks is creating a planet-positive impact, one healthy bee at a time.
Mountain Dev is proud to have played a pivotal role in HiveTrack’s journey from a struggling startup to a leader in beekeeping technology.
The challenge
When HiveTracks first came to us, they were struggling with a failing app and a dwindling bank account. Their vision of revolutionizing beekeeping through technology was on the verge of collapse. With a poor 2.3-star rating, no working product, and no means to generate revenue, HiveTracks faced a critical juncture: evolve or perish. They needed a partner who could not only rescue their app but also revive their entire business model.
The solution
Mountain Dev proposed a partnership, offering to rebuild the app partly in exchange for equity. We focused on core features and user experience, transforming the app from a liability into an asset. Our solution included a complete code rebuild, introduction of advanced features like HiveTracks Pro and HoneyTrail blockchain integration, and ongoing support and strategic consulting.
To create stability and improve user experience, we rewrote the codebase using modern JavaScript frameworks. We implemented a serverless architecture with Vercel, enabling seamless deployment and scaling. The frontend was rebuilt using React and React Native, ensuring consistency across iOS, Android, and web platforms. Collaborating with HiveTracks, we redesigned core user flows for intuitive navigation and streamlined data entry. Leveraging Vercel's edge network and Next.js, we significantly improved load times and performance. This approach, combined with serverless functions and an integrated CI/CD pipeline, allows us to focus on enhancing user experiences while ensuring rapid, reliable deployments.
The process
We addressed HiveTracks' challenges by:
Rebuilding the app's code from the ground up
Prioritizing essential features and implementing them systematically
Developing a strategic short-term and long-term product roadmap
Providing ongoing technical support and business consulting
Introducing innovative features to set HiveTracks apart in the market
The results
Our partnership with HiveTracks yielded impressive outcomes:
App rating improved from 2.3 to 4.8 stars
User base grew to over 5,000 across 100+ countries
Secured $1M+ in funding
Expanded product offerings with HiveTracks Pro and HoneyTrail blockchain platform
Positioned HiveTracks as an industry leader in beekeeping technology
Max Rünzel, CEO of HiveTracks
